Telemarketed & Internet Generated Aged Insurance Leads

We all know the issues with real time leads.  They are never exclusive.  The prospect is annoyed because you are the 10th agent calling him.  They are not cheap and half the time you get an answering machine. We can you show how to  leverage your lead budget with aged insurance leads.

The Secret Behind Aged Insurance leads

Aged insurance leads are available at a lower cost relative to the real time insurance lead price.  This lower cost allows you to buy at least 100 aged insurance leads in bulk rather than 5 exclusive real time leads. This allows you to get access to an abundant supply of potential customers, while keeping your marketing expenses low.  

You can look at insurance leads as a numbers game.  Obviously with aged insurance leads the close rate is lower; however the payout (ROI) on aged insurance leads is typically strong.  This is particularly true for those that work the aged leads effectively and are constantly nurturing the leads.  Most successful agents use a CRM to work the aged leads.  

Why pay for shared a insurance lead that are sold to many agents, where we all know that  75% of the sales originate weeks after the prospects initial inquiry? With an exclusive insurance lead, which is almost double the shared, now will guarantee you exclusivity, we have all heard it “maybe the prospect went on another web site for a quote as well and now that lead was sold as a shared Internet  insurance lead. You do not want to hear that you were the 10th agent the prospect has heard from that day. You really reach that first day or even week because they have been swamped with multiple agents calling during the first week or two.

Adding more to the fire and aggravation, You pay almost $15 to $30 for that exclusive insurance lead and all you get is an answering machine and voice mail and of course the the prospect never calls you back.  When you pay your hard earned money for real-time insurance lead and finally do get a prospect on the phone and you hear the magic words, I am not really interested in your product. They were either incentivized to fill out a form online or  they were misled by a telemarketer when they called.

Working real time insurance leads requires a lot of preparation.  If you are not set to work real-time insurance leads, your odds of contacting the prospect in 5 minutes vs. 30 minutes drops 100 times. Quality Aged insurance leads provide a better option at an excellent price.  Aged Insurance Leads allows you not to worry about immediately calling the prospect the minute they come in.  They allow you to focus on lead nurturing.

Agencies that are large real-time insurance lead buyers with processes to close live insurance leads, May still want to purchase seasoned insurance leads,   it’s a low cost method of evaluating new agent hires. It also allows a firm to train new agents with the company’s sales pitch in an inexpensive manner.

With aged insurance leads you may be able to add additional filters that allow you to be more particular in locating the consumers that you are targeting.  With real-time leads you generally can only filter by state and if enough supply is available by zip code as well. This permits a greater ability to be more particular with the insurance leads you are looking for.

Low Cost Aged Insurance Leads

Requires Less “Johnny on the spot”

Aged Insurance Leads for Training Purposes

Greater Filtering Capabilities

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